Multinational Adhesive Corporation vs Internationally Acclaimed Cannabis Genetic Company
We are so excited to have had the opportunity to interview the creators of the famed Gorilla Glue #4 genetics, Josey Whales and Lone Wati, and the head of marketing at GG Strains, Cat Seven! Let’s start with the basics: Gorilla Glue Adhesive Corporation is suing GG Strains, the creators of Gorilla Glue #4, #5 and #1, in Federal Court in Cincinnati Ohio for Dilution, Trademark infringement, Cyber Squatting and 2 other counts of trademark infringement.
To be honest, we weren’t very surprised to hear of such a lawsuit. On the face of it, why would someone name their strain after a federally trademarked product? However, I WAS surprised to learn that it is by no means unheard of. For instance, Dove Chocolate and Dove Soap, or Delta Airlines and Delta Faucets. They coexist, because they are not competing in the same industry. What makes this instance any different?
What we talk about:
- Where was Gorilla Glue #4 conceived
- How to know if the GG4 you purchased is actually GG4(Hint – it’s about what state you purchased in)
- Why growers should seriously consider trademarking their genetics
- What the outcome of this lawsuit could mean for the industry
- Who is behind GG Strains, and what are their motivations
- There are many reasons for trademarking a products name. For instance, a trademark makes it easier to maintain the integrity of a product. You can’t call something a trademarked name if it is NOT the actual product. Considering the absolute lack of regulations when it comes to what dispensaries call their strains, cultivators must protect their genetics in whatever way possible.
- GG Strains won the WORLD CUP for best strain. We knew it was popular, but damn that’s an amazing accomplishment!
- GG Strains has had a trademark for Gorilla Glue #4 in states that it is sold in since 2015
- Gorilla Glue Adhesive (or GGA) has no market share to lose over Gorilla Glue #4 (GG4). They are entirely different types of products. GGA has much more to GAIN in publicity with the considerable amount of popularity of GG4. They aren’t losing any customers from the affiliation. If anything, they have probably gained more customers!
Listen to the entire podcast here!
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- This episode was hosted by Simone Cimiluca-Radzins and Kristen Yoder of LIV Advisors.
- We wouldn’t be able to produce this show, without our brilliant podcast editor /producers, Gustavo Bulgach from East Venice Studios and Jorge (Brasco) Hermida at CannabisRadio.com.
- Our theme song is Funkadelicoscious, by Ketsa.